Identity Design


This is a project that we had to create a design series using system.

I gave my self a commission:
SM Radiology Clinic, a local radiology clinic in Daegu Korea, gave me a commission to re-design their logo and build a system to apply on their business cards, envelopes, head letter  and others. This new logo project is crucial in building their new identity with the newly built building. This logo will also be placed in every advertisement and other health campaigns that is made by the clinic. The logo will be hung up on the outside of the building and embedded anywhere the logo needs to be. The logo is designed considering the notion of hospital, radioactivity, and friendly. Also is inspired from the aesthetic of newly built building.